What is ISO 20121:2012
Event Sustainability Management
ISO 20121 is an international standard, which specifies the practices
that organizations in the events industry need to have in place in order to
improve the sustainability of their services, products and/or general
activities. The standard guides organizations of all sizes in the management of
social, economic and environmental impacts. While addressing these aspects, the
standard also addresses every stage of the events’ supply chain. Considering
that the standard is flexible itself, it responds to the unique culture and
nature of multiple organizations organizing the event.
Why ISO 20121certification is important?
Events, whether big or small, can leave their
footprints in the society and environment by generating harmful waste. By
becoming ISO 20121 certified, you will be able to host the same event but with
minimal risks and impacts. Moreover, you will be able to continually improve
the processes and take measures earlier on rather than ad-hoc approaches when
incidents occur. ISO 20121 does not only benefit the event organizers, but also
the owners, workforce, supply chain, attendees and communities around.
By becoming ISO 20121 certified, you will
prove to the audience that you care about the social, environmental and
economic impacts while organizing events. Likewise, you will gain
worldwide recognition for your sustainable services and products. This means
that by obtaining an ISO 20121 certification, not only will you protect your
surrounding; but you will also reduce your costs and increase your profits.
What are the benefits of ISO 20121certification?
- Demonstrate to adopt a responsible approach to
- Increase the profits
- Reduce costs Acquire new business
- Manage environmental, social and economic
risks and opportunities
- Strengthen the position of the organisation
within the community
- Control the amount of waste generated/produced
- Improve the image and credibility of the event
- Reach a wider audience and grow your access to
Who can acquire ISO 20121 certification?
The ISO 20121 Certification standard applies to all organisations in the
events industry – not just event organisers and agencies. Venues, stadiums,
caterers, hotels, sound & lighting, security, staging and media agencies
can all achieve ISO 20121 – along with corporate and public sector event teams.